Combining Paid and Organic Results in 778% of Target

LaunchStray Fawn

Extensive Gameplay Content: 6 hours stream time per creator
Building a Strong Creator Base: 123 creators streamed
Getting More with Less: 10.4x more watch hrs/$ compared to the industry average

Challenge

What Stray Fawn needed

Stray Fawn had limited budget and headcount but a great title and ambitious goals. They already had manually contacted many creators, but they needed help to scale their outreach to 100s of organic creators within their target niche. They also needed help carefully targeting and recruiting Creators for their paid activations because they could not afford to be wasteful.

Solution

How the Drop ran

With Dare Drop, Stray Fawn was quickly able to reach out to specific niche creators who played multiple titles at their intersection of genres. We massively increased both their paid and organic outreach, netting over 123 Creators and extending their footprint into new audiences with no additional work on their end.